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Please use this identifier to cite or link to this item: https://hdl.handle.net/11159/703164
Title: 

Strategic management of a company’s employer brand : experience of international companies PDF Logo

Journal: 
Marketing i menedžment innovacij
Authors: 
Trunina, Iryna
Pryakhina, Kateryna
Bilyk, Maryna
e-ISSN: 
2227-6718
Document Type: 
Article
Year of Publication: 
2024
Open Content License: 
cc-by Logo
Original URL: 
https://mmi.sumdu.edu.ua/wp-content/uploads/2024/10/06_%D0%90831-2024_Trunina-et-al.pdf
Persistent Identifier of the first edition: 
doi:10.21272/mmi.2024.3-06
Language: 
English (eng)
Citation: 
Trunina, Iryna/Pryakhina, Kateryna et. al. (2024). Strategic management of a company’s employer brand : experience of international companies. In: Marketing i menedžment innovacij 15 (3), S. 71 - 85.
https://mmi.sumdu.edu.ua/wp-content/uploads/2024/10/06_%D0%90831-2024_Trunina-et-al.pdf.
doi:10.21272/mmi.2024.3-06.
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